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Hello, and Welcome.

My name is Greg Taylor, I am a Co-Founder of e-Smart Marketing, based just outside of Salt Lake City, Utah. We specialize in helping small business master the Internet through effective marketing material, management, and strategies.

In 2003, I became obsessed with Internet Marketing. Always an entrepreneur. I like many others, saw a universe of possibilities on the Internet. Form that point on, I was hooked.In the year prior to my Internet marketing experience, I was very much into mail order direct marketing. It was here that a learned to write my first sales letters. At first, they weren't much to shout about. In fact, they were down right bad.

But I didn't let that stop me. I read book after book, by the masters of copy writing. As I would create new marketing campaigns, I would write my own sales letters, often with one of those books in hand. I would also study the most successful sales letters in history. After a while, I began to get the hang of it, and grew to love it. Since then, I have written many sales letters, and continue to write the copy for my own projects to this day.

As I got more into Internet Marketing, I used my sales letter skills to create many campaigns. In the process, I  also learned to build websites, and cultivated SEO skills to get high rankings on my websites. I loved Internet marketing, and the amazing way it opened up the world to your message.

Several years ago, I was introduced to the new era of Internet technology, Social Media Networks. If you are not familiar with the term, I am referring to sites like Facebook, Twitter, My Space, and You Tube. At first, everyone was not sure about how to use this new medium to market with. But over the past few years, marketers have figured out some amazing methods to use these networks to build a business.

The beauty of Social Media Marketing is that it is a combination of the three most powerful forms of marketing known to man. It combines the Internet with word of mouth advertising, that can then be spread viral form . This means that one person passes on your message to another, who in turn passes it to another. It's a beautiful thing to a marketer, and profitable for the business who figures out a way to take advantage of it.

Only one draw back. As I created various social media campaigns, I found it to be very time consuming and arduous. I would spend hours per day, just building lists of Twitter followers and Facebook friends. Then I would spend more time, communicating with them. You see, the key to effective social media marketing, is being social. This means you have to be out there, so people can see you. With social media, your target market doesn't want to hear a pitch from you, they wants socialize with you. Therefore, it is a fine line.

The key to good social media marketing is to build relationships. This means spending more far more time on the relationship, than on the sales pitch. Then, even when you get to the pitch, it must be subtle . It is really an art, and most Internet marketers don't have a clue how to do it effectively. In fact, if you try and market using a social network in the wrong way, it can be disastrous. Not only will you alienate your customer base, but you likely will also get kicked off the network. In eyes consumer and networks eyes, these networks are built for socializing, and not for business.

With this being said, I realized that there was a real need for someone to provide these services. Most marketers simply don't have the time or money it takes to learn and implement these strategies. In addition, they are expensive. To market to social networks effectively, there are many tools you need, and they cost money every month. I spend hundreds of dollars every month on tools to run mine and other campaigns. I realized also that, even if a marketer figured things out, they still had to sit in front of their computer every day for hours on end. This burns out a marketer really fast, and most quit from this alone.

It was these thoughts that led me to form e-Media Management. We have mastered these strategies, we already have the tools in place, and we constantly are adapting to a constantly changing Internet environment. I have assembled a team of experts in virtually every aspect of Internet Marketing. Together, we provide the systems, and services that most markets can't or would rather not do themselves.

When it's all broken down, out clients actually find that they save money by using our services. In business, time is money. In business, tools cost money. In business, education costs money and time. We allow our clients to leap frog over all of this, and do what they do best. I hope that we can do the same for you.

Greg Taylor
Co-Founder
Copy Writer
Social Media Marketing Consultant